Posts Tagged ‘advertising’

Subliminal Messaging

Friday, June 3rd, 2011

subliminal messaging

Is Subliminal Messaging Illegal?

Subliminal Messaging – Is It Illegal?

There is a lot of controversy surrounding subliminal messages right now. In the last couple of years they have been big news..

First it was McDonalds – they got accused of flashing a subliminal image on the Food Network tv channel. Then it was George Bush in the public eye for, using political subliminal messages to try and gain an advantage during his election campaign. It is a shame, but even after being highlighted in the media like this, these subliminal manipulations were not further investigated. George Bush just ignored the allegations and eventually they went away, and McDonalds claimed it was just an error rather than a deliberate subliminal advert.

No further investigation ever followed either Bush or McDonalds – sadly. It is clear that more should be done to monitor and control the use of subliminal messages and how they are used, but back to the original question: Simply put, no they are not illegal. They are not allowed to be used within advertising in the way that you can’t use pure subliminal sounds, or flashing subliminal images or text. However the the rules don’t really apply to a “subliminal suggestion”.

A subliminal suggestion is usually an image which when you first look at it probably appears normal, but on further inspection there is a subliminal link – normally linking a product to sex within the mind of the consumer. This can be as simple as having a beautiful girl smiling and using the product, or it may be more subtle such as incorporating the female body figure into the background of your adverts – Pepsi often use this female type imagery for example.. Use Subliminal Messaging For Your Own Advancement You don’t have to be scared of subliminal messages – you can use them audio for your own personal development – to help you reach your goals, and when they are used responsibly like this they can have a fantastic, even life changing result! They act like a mild form of hypnosis and they gradually re-shape your inner most thoughts and beliefs from the inside out – and most importantly; in a positive way of your choice..

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Is Subliminal Audio Illegal?

There is a lot of controversy surrounding subliminal messages right now. In the last couple of years they have been big news.. McDonalds were high profile a couple of years ago when they were caught flashing an advert for a tenth of a second during a cooking program on the Food Network. Then it was George Bush in the public eye for, using political subliminal messages as part of his election campaign. These instances caused a public outcry at the time, but unfortunately little was done. Subliminal messages can’t be used in the media – i.e. you can’t use them within advertising (but that didn’t seem to stop McDonalds).

This is whether using subliminal audio suggestions, or text / images flashed at a tenth of a second. However the lines blur a little in regards to the “subliminal suggestion”.. A subliminal suggestion is in most cases an image which with just a passing glance you wouldn’t notice anything, but on further investigation there is a subliminal link – usually linking a product to sex within the buyers mind.

 Typical examples of this can include somehow incorporating or hiding the word “sex” within the imagery / background of the advert, or something as simple as having a beautiful girl holding / using the product – Pepsi often use this female imagery for example, even down to the very fact that their bottles are shaped to model the body of a beautiful woman.

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Do you ever wonder why some people, who perhaps don’t have the talent you have, the experience you have, the knowledge or even intelligence you have, seem to keep getting promoted, finding success, happiness – becoming further and further ahead? Ask yourself this question, and answer it honesty: have you seen less able, less qualified, less worthy people move ahead in life, past you? Often, is …


Subliminal Persuasion

Saturday, May 28th, 2011

subliminal persuasion
In what way is compliance different from conformity?

A. Compliance is a response to a direct request, whereas conformity is a response to indirect social pressure.
B. Conformity and compliance are very similar; the distinction depends on whether one is a male of female.
C. Conformity involves direct group pressure for change, whereas compliance involves orders or commands.
D. Compliance involves eliciting reactance on the part of group members, whereas conformity involves subliminal persuasion.

A.


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Subliminal Mesages

Tuesday, May 24th, 2011

subliminal mesages
do subliminal mesages work?

how do they work?

I think in certain people it would. If you find this interesting check out reverse speech or back masking.


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This book has the potential to profoundly transform your world view. Using high-speed photography, Dr. Masaru Emoto discovered that crystals formed in frozen water reveal changes when specific, concentrated thoughts are directed toward them. He found that water from clear springs and water that has been exposed to loving words shows brilliant, complex, and colorful snowflake patterns. In contrast,…


Subliminal Perception Examples

Monday, May 16th, 2011

subliminal perception examples
Question about the limits of perception in ads?

With reference to subliminal ads, does everyone have the same limit of perception?For example, if there is a frame showing a certain object every few minutes, does everyone’s sub-conscious mind capture that image?Slightly-detailed information wold be excellent.Thanks guys.

I’ve seen brief clips while ads are changing but I think it’s just because the films have been spliced sloppily.

There tend to be other types of subliminals in advertising but pointing them out is subjective and could be poo-pooed as reading too much into things.

For example: ‘One voice’ or ‘We are One’ could be related to certain religious teachings and therefore attempting to real in the viewers familiar with those teaching but, on the same hand, that could be me just reading too much into things.

Some subliminals are blatant (and also legal) like using really embarrasingly stupid skits purposely so that you remember the commercial.


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-A fascinating look at how media manipulates the mind; -A handbook for marketing, psychology, sociology, and related classes; -A “how to manual” for artists, advertisers, and business people interested in subliminal techniques. The Secret Sales Pitch argues that, since the 1950s, optical illusions have been secretly embedded in mass media in order to manipulate the public unconsciously. These subl…


Subliminal Ads

Wednesday, March 30th, 2011

subliminal ads
why don’t they show the weather alerts during the commercials instead of during the program?

I mean if you put them over the commercial 1 the show is uninterupted and 2 the ads are more subliminal cause the people watching for the weather.and if you are advertising a food stuff during a bad storm warning people will maybe hoard your product.

They are trying to alert you to bad weather and most people walk away from the TV during commercials… to go to the bathroom, get food, etc.


The Secret Sales Pitch: An Overview of Subliminal Advertising


The Secret Sales Pitch: An Overview of Subliminal Advertising


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-A fascinating look at how media manipulates the mind; -A handbook for marketing, psychology, sociology, and related classes; -A “how to manual” for artists, advertisers, and business people interested in subliminal techniques. The Secret Sales Pitch argues that, since the 1950s, optical illusions have been secretly embedded in mass media in order to manipulate the public unconsciously. These subl…


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